For most people, buying a bottle is just another everyday purchase. For Nairobi barber Jossy Kioko, it turned into a moment she’ll never forget.
What began as a simple scratch-and-enter experience has transformed her into the first Sh1 million winner in Kenya Wine Agencies Limited’s (KWAL) ongoing Form Imejipa Na County campaign—giving her not just a reason to celebrate, but the chance to take her business to the next level.
Standing before family, fellow winners and KWAL officials during the prize presentation, Jossy’s excitement was impossible to hide. While many dream about what they would do with a million shillings, she already has a plan.
“I am very happy. I can now expand my barbershop business with the prize money and continue to improve our future,” she said with a smile.
Her story resonates with thousands of hardworking Kenyans striving to grow small businesses and improve their livelihoods. Instead of splurging on luxury, Jossy is investing in her dream—a decision that reflects the determination of many entrepreneurs across the country.
But she wasn’t the only one walking away with something to smile about.
The prize-giving ceremony also saw Edward Nyaga, Mauryne Mutua and Emmanuel Odhiambo receive laptops, while Rael Maseso, Irene Muthuka and Mauryne Mutua collected smartphones after emerging among the campaign’s lucky winners.
Since its launch on June 3, 2026, the nationwide promotion has rewarded more than 48,000 Kenyans, with prizes ranging from airtime and instant cash to shopping vouchers, smartphones and laptops.
According to KWAL, the campaign was created to celebrate the resilience and entrepreneurial spirit of everyday consumers—the people who wake up every morning to build businesses, support families and keep Kenya’s economy moving.
That thinking is reflected in the prizes on offer. Beyond the headline-grabbing Sh1 million cash prize awarded every month, participants also stand a chance to win motorcycles, pool tables, content creator kits, smartphones, laptops, shopping vouchers and instant cash rewards, alongside daily airtime prizes.
KWAL Commercial Director Alice Mwalimo says the rewards were intentionally selected to match the ambitions and lifestyles of consumers.
“We are celebrating our consumers and have made an effort to provide rewards that match our customers’ lifestyles, such as airtime, cash, motor bikes, pool tables or content creator kits for those who are dedicated to their labour and pursuing progress,” she said.
Joining the campaign is simple. Eligible consumers aged 18 years and above who purchase selected 250ml or 750ml County Brandy bottles can scratch the label to reveal an entry code before submitting it via the toll-free USSD code *459*9#.
With the promotion running until August 31, 2026, there are still plenty of opportunities for more Kenyans to become instant winners.
For Jossy, however, the biggest reward isn’t just the money. It’s what the money represents—a chance to expand her barbershop, create more opportunities and prove that sometimes, life-changing moments arrive when you least expect them.
And as thousands continue trying their luck, her story serves as a reminder that every winner starts with a single entry.e entry code before submitting it through the toll-free USSD code 4599#.
The promotion will continue running until August 31, 2026, meaning more Kenyans still have an opportunity to win prizes in the remaining weekly and monthly draws.
For Kioko, however, the biggest prize extends beyond the cash itself. The million-shilling reward represents an opportunity to strengthen her business, create new possibilities and write a different chapter in her entrepreneurial journey—proof
